The brief for this task was to create an attractive and commercial solution for a promotional area based on its new summer collection, situated between the central stairs in the departure area of an airport.
______________________________________________________________________
______________________________________________________________________
My idea for this task was inspired by fundamentals of wellbeing, this promotional area aims to inspire customers to slow down and take some time for themselves.
Since the hit of the pandemic, it is evident that many more companies are now offering hybrid working, meaning more people now have the chance to work on their mental health and wellbeing. This promotional area hopes to inspire customers, that easy changes can be made at the heart of your home, to kickstart a healthy lifestyle. Featuring products from the summer collection, including yoga mat, kimono, plant pots and many more.
______________________________________________________________________
______________________________________________________________________
The inspiration for this
display is the concept of nature and how it can have a positive effect on our mood and mental wellbeing. The idea is that one does not have to travel far to get this experience, and that they too can recreate this in their own garden. Adaptable and with just a few items from the Vårdande summer collection, you can create a nature getaway. The location of this display being in the departure area of an airport is important too, as people waiting for their flight can catch a glimpse of nature and greenery within a busy, stressful environment.
display is the concept of nature and how it can have a positive effect on our mood and mental wellbeing. The idea is that one does not have to travel far to get this experience, and that they too can recreate this in their own garden. Adaptable and with just a few items from the Vårdande summer collection, you can create a nature getaway. The location of this display being in the departure area of an airport is important too, as people waiting for their flight can catch a glimpse of nature and greenery within a busy, stressful environment.
The story is that after a stressful day or week at work, they can go into their own back garden and destress with exercise such as yoga, using the yoga mat from the summer collection. Surrounded are large and small plants, creating a relaxing environment with bags and baskets filled with towels made from sustainable material. After a destress yoga session, they can relax in the outdoor bathtub with candle lit flames around, instantly forgetting about all worries and stress.
______________________________________________________________________
